In terms of market share, AdInterax is clearly lagging behind, losing to Mobile Theory in all segments.
AdInterax has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 48 other categories.
Mobile Theory is leading in Programming.
AdInterax is leading in most countries, including United States, France, Indonesia, Japan and 12 other countries.
Mobile Theory is leading in India and Malaysia.