Market Share by Top Websites

1 Adition is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdvertPro is clearly lagging behind, losing to Adition in all segments.

Websites Categories

1 Adition has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Sports, Shopping and 152 other categories.

2 AdvertPro is leading in Real Estate, Adult, Books & Literature, Consumer Electronics and 3 other categories.

Geography

1 Adition is leading in most countries, including Germany, Austria, Switzerland, Sweden and 70 other countries.

2 AdvertPro is leading in South Africa, Norway, Turkey, United Arab Emirates and 7 other countries.