Market Share by Top Websites

1 Demdex is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Adition is still behind Demdex in all market share segments.

Websites Categories

1 Adition has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Shopping and 111 other categories.

2 Demdex is leading in Autos & Vehicles, Car Buying, Automotive Industry, Finance and 62 other categories.

Geography

1 Demdex is leading in most countries, including United States, United Kingdom, Canada, Australia and 69 other countries.

2 Adition is leading in Germany, Austria, Switzerland, Sweden and 30 other countries.