Market Share by Top Websites

1 Etarget is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adition is clearly lagging behind, losing to Etarget in all segments.

Websites Categories

1 Adition has better usage coverage in more websites categories. Including Computers Electronics & Technology, Sports, Finance, Business & Consumer Services and 13 other categories.

2 Etarget is leading in News & Media, Arts & Entertainment, E-commerce & Shopping, Reference Materials and 3 other categories.

Geography

1 Adition is leading in most countries, including Germany, United States, Austria, United Kingdom and 78 other countries.

2 Etarget is leading in Slovakia, Czech Republic, Hungary, Bulgaria and 31 other countries.