Market Share by Top Websites

1 ExactTarget is leading in Top 1M Sites and The Entire Web.

2 Adition is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 ExactTarget has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Shopping, Email and 111 other categories.

2 Adition is leading in Arts & Entertainment, People & Society, Sports, News & Media and 76 other categories.

Geography

1 ExactTarget is leading in most countries, including United States, United Kingdom, Australia, Canada and 77 other countries.

2 Adition is leading in Germany, Austria, Switzerland, Sweden and 31 other countries.