Adition is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Adition has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Shopping and 157 other categories.
GroupM Server is leading in Makes & Models, Nutrition, File Sharing, Military & Defense and one other category.
Adition is leading in most countries, including Germany, Austria, Switzerland, Sweden and 69 other countries.
GroupM Server is leading in Poland, Denmark, Peru, New Zealand and 2 other countries.