Market Share by Top Websites

1 Nielsen Display Ads is leading in The Entire Web.

2 Adition is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 Nielsen Display Ads has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, Music & Audio, Autos & Vehicles and 139 other categories.

2 Adition is leading in Sports, Career & Education, Soccer, Education and 43 other categories.

Geography

1 Nielsen Display Ads is leading in most countries, including France, United States, United Kingdom, Italy and 137 other countries.

2 Adition is leading in Germany, Austria, Switzerland, Sweden and 15 other countries.