Market Share by Top Websites

1 Adition is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, SmartContext is clearly lagging behind, losing to Adition in all segments.

Websites Categories

1 Adition has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Shopping and 168 other categories.

2 SmartContext is leading in Food & Drink, Cooking & Recipes, Animation & Comics, Nutrition and 5 other categories.

Geography

1 Adition is leading in most countries, including Germany, Austria, Switzerland, Sweden and 83 other countries.

2 SmartContext is leading in Poland, Ireland, Israel, Timor-leste and 9 other countries.