Market Share by Top Websites

1 Adition is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Specific Media is still behind Adition in all market share segments.

Websites Categories

1 Adition has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, News & Media and 110 other categories.

2 Specific Media is leading in Computer & Electronics, Software, Food & Drink, Car Buying and 44 other categories.


1 Adition is leading in most countries, including Germany, Austria, Switzerland, Slovakia and 40 other countries.

2 Specific Media is leading in United States, United Kingdom, Denmark, France and 27 other countries.