Market Share by Top Websites

1 TradeDesk is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adition is clearly lagging behind, losing to TradeDesk in all segments.

Websites Categories

1 TradeDesk has better usage coverage in more websites categories. Including Business & Industry, News & Media, Arts & Entertainment, People & Society and 195 other categories.

2 Adition is leading in Soccer, Chats & Forums, Car Rentals, Pets and 12 other categories.

Geography

1 TradeDesk is leading in most countries, including United States, Australia, United Kingdom, Canada and 120 other countries.

2 Adition is leading in Germany, Austria, Switzerland, Sweden and 13 other countries.