Market Share by Top Websites

1 Improve Digital is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdJug is clearly lagging behind, losing to Improve Digital in all segments.

Websites Categories

1 Improve Digital has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, News & Media, Shopping and 137 other categories.

2 AdJug is leading in Credit, Loans & Mortgages, Fantasy Sports, Motorcycles and Aerospace & Defence.

Geography

1 Improve Digital is leading in most countries, including Italy, Netherlands, France, Sweden and 85 other countries.

2 AdJug is leading in Croatia, Palestinian Territories and Thailand.