Market Share by Top Websites

1 Effective Measure is leading in The Entire Web.

2 Adjust is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Effective Measure has better usage coverage in more websites categories. Including People & Society, News & Media, Arts & Entertainment, Business & Industry and 120 other categories.

2 Adjust is leading in Shopping, Games, Clothing, Food & Drink and 47 other categories.

Geography

1 Adjust is leading in most countries, including Germany, United States, Russia, France and 80 other countries.

2 Effective Measure is leading in Indonesia, Thailand, South Africa, Malaysia and 57 other countries.