Market Share by Top Websites

1 Adjust is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, YellowTracker is clearly lagging behind, losing to Adjust in all segments.

Websites Categories

1 Adjust has better usage coverage in more websites categories. Including Shopping, Business & Industry, Arts & Entertainment, Clothing and 90 other categories.

2 YellowTracker is leading in People & Society, News & Media, Music & Audio, Marketing & Advertising and 21 other categories.


1 Adjust is leading in most countries, including Germany, France, United States, Czech Republic and 118 other countries.

2 YellowTracker is leading in Netherlands.