1
GroupM Server is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
2
In terms of market share, adk2 is clearly lagging behind, losing to GroupM Server in all segments.
1
GroupM Server has better usage coverage in more websites categories. Including Computers Electronics & Technology, Games, Vehicles, E-commerce & Shopping and 2 other categories.
2
adk2 is leading in Arts & Entertainment, Adult, Lifestyle and Travel & Tourism.
1
GroupM Server is leading in most countries, including Poland, United States, Germany, France and 13 other countries.
2
GroupM Server is leading in Poland, United States, Germany, France and 13 other countries.