Market Share by Top Websites

1 adk2 is leading in Top 1M Sites and The Entire Web.

2 Open AdExchange is leading in Top 100K Sites.

Websites Categories

1 adk2 has better usage coverage in more websites categories. Including Arts & Entertainment, Movies, People & Society, Computer & Electronics and 103 other categories.

2 Open AdExchange is leading in Newspapers, Performing Arts, Transportation & Logistics, Office Products and one other category.

Geography

1 adk2 is leading in most countries, including Indonesia, United States, India, Brazil and 74 other countries.

2 Open AdExchange is leading in Denmark and Guatemala.