Market Share by Top Websites

2 In terms of market share, adk2 is clearly lagging behind, losing to PointRoll in all segments.

Websites Categories

1 PointRoll has better usage coverage in more websites categories. Including Heavy Industry & Engineering, Health, Home & Garden, News & Media and 9 other categories.

2 adk2 is leading in Arts & Entertainment, Computers Electronics & Technology and Adult.

Geography

1 adk2 is leading in most countries, including Poland, Albania, China, Ecuador and 15 other countries.

2 PointRoll is leading in United States, Canada, India, Bulgaria and 4 other countries.