Market Share by Top Websites

1 Allegiance is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdKeeper is clearly lagging behind, losing to Allegiance in all segments.

Websites Categories

1 Allegiance has better usage coverage in more websites categories. Including People & Society, Religion & Spirituality, Business & Industry, Finance and 19 other categories.

2 AdKeeper is leading in Technology News, News & Media, Internet & Telecom, Science and 3 other categories.


1 Allegiance is leading in most countries, including United States, Brazil, Argentina, United Kingdom and 31 other countries.

2 AdKeeper is leading in India, Turkey, Portugal, Israel and one other country.