In terms of market share, AdKeeper is clearly lagging behind, losing to NowTalk in all segments.
AdKeeper has better usage coverage in more websites categories. Including News & Media, Technology News, Internet & Telecom, Career & Education and 4 other categories.
NowTalk is leading in Sports, Basketball, Shopping, Humor and 3 other categories.
AdKeeper is leading in most countries, including India, Denmark, France, Israel and 8 other countries.
NowTalk is leading in Australia, Austria and United States.