Market Share by Top Websites

1 Moat is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adknowledge is clearly lagging behind, losing to Moat in all segments.

Websites Categories

1 Moat has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Business & Industry and 72 other categories.

2 Adknowledge is leading in Finance, Marketing & Advertising, Financial Management, Online Marketing and 23 other categories.

Geography

1 Moat is leading in most countries, including United States, Canada, United Kingdom, Japan and 36 other countries.

2 Adknowledge is leading in Indonesia, Singapore and Slovenia.