Market Share by Top Websites

1 Moat is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adknowledge is clearly lagging behind, losing to Moat in all segments.

Websites Categories

1 Moat has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Business & Industry, People & Society and 73 other categories.

2 Adknowledge is leading in Finance, Marketing & Advertising, Financial Management, Online Marketing and 22 other categories.

Geography

1 Moat is leading in most countries, including United States, United Kingdom, Japan, Canada and 30 other countries.

2 Adknowledge is leading in Colombia, Kuwait and Indonesia.