Market Share by Top Websites

1 Newtention is leading in Top 1M Sites.

2 In terms of market share, Adknowledge is clearly lagging behind, losing to Newtention in all segments.

Websites Categories

1 Adknowledge has better usage coverage in more websites categories. Including Business & Industry, Finance, Arts & Entertainment, Internet & Telecom and 40 other categories.

2 Newtention is leading in People & Society, Computer & Electronics, Travel, Clothing and 10 other categories.


1 Adknowledge is leading in most countries, including United States, United Kingdom, Canada, Colombia and 7 other countries.

2 Newtention is leading in Germany, France, Italy, Japan and 6 other countries.