Market Share by Top Websites

1 Optimatic is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adknowledge is clearly lagging behind, losing to Optimatic in all segments.

Websites Categories

1 Adknowledge has better usage coverage in more websites categories. Including Business & Industry, Finance, Internet & Telecom, People & Society and 41 other categories.

2 Optimatic is leading in Games, Video Games, Food & Drink, Cooking & Recipes and 11 other categories.

Geography

1 Optimatic is leading in most countries, including United States, Canada, Israel, Algeria and 9 other countries.

2 Adknowledge is leading in Indonesia, Japan, Congo Republic, Kazakhstan and 5 other countries.