Market Share by Top Websites

1 Popin is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adknowledge is clearly lagging behind, losing to Popin in all segments.

Websites Categories

1 Popin has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Business & Industry, Shopping and 83 other categories.

2 Adknowledge is leading in Finance, Online Marketing, Financial Management, Law & Government and 20 other categories.


1 Popin is leading in most countries, including Taiwan, Japan, Hong Kong, Korea Republic and 33 other countries.

2 Adknowledge is leading in Egypt, Ecuador, Bahrain, Pakistan and one other country.