Market Share by Top Websites

1 Total Media is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adknowledge is clearly lagging behind, losing to Total Media in all segments.

Websites Categories

1 Adknowledge has better usage coverage in more websites categories. Including Finance, Internet & Telecom, Shopping, Marketing & Advertising and 35 other categories.

2 Total Media is leading in People & Society, Religion & Spirituality, Business & Industry, News & Media and 31 other categories.


1 Adknowledge is leading in most countries, including United States, Canada, Colombia, Chile and 8 other countries.

2 Total Media is leading in Israel, Venezuela, Ukraine, Togo and 6 other countries.