Market Share by Top Websites

1 Total Media is leading in Top 100K Sites.

2 In terms of market share, Adknowledge is clearly lagging behind, losing to Total Media in all segments.

Websites Categories

1 Adknowledge has better usage coverage in more websites categories. Including Finance, Internet & Telecom, Shopping, Health and 35 other categories.

2 Total Media is leading in People & Society, Religion & Spirituality, Business & Industry, Arts & Entertainment and 29 other categories.


1 Total Media is leading in most countries, including Israel, United Kingdom, India, France and 5 other countries.

2 Adknowledge is leading in United States, Indonesia, Japan, Australia and 3 other countries.