Market Share by Top Websites

2 In terms of market share, Adknowledge is clearly lagging behind, losing to Unicast in all segments.

Websites Categories

1 Adknowledge has better usage coverage in more websites categories. Including Business & Industry, Finance, Internet & Telecom, Arts & Entertainment and 55 other categories.

2 Unicast is leading in Performing Arts.

Geography

1 Adknowledge is leading in most countries, including United States, India, United Kingdom, Australia and 22 other countries.

2 Unicast is leading in Brazil.