Market Share by Top Websites

1 AdRiver is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adkontekst is clearly lagging behind, losing to AdRiver in all segments.

Websites Categories

1 Adkontekst has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, People & Society, Web Hosting and 94 other categories.

2 AdRiver is leading in Business & Industry, Shopping, News & Media, Autos & Vehicles and 88 other categories.


1 AdRiver is leading in most countries, including Russia, Ukraine, Belarus, Kazakhstan and 64 other countries.

2 Adkontekst is leading in Poland, United Kingdom, Netherlands, Norway and 16 other countries.