Market Share by Top Websites

1 Adtech is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adkontekst is clearly lagging behind, losing to Adtech in all segments.

Websites Categories

1 Adtech has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Music & Audio, Adult and 214 other categories.

2 Adkontekst is leading in Internet & Telecom, Web Hosting, Products & Shopping, Nutrition and 5 other categories.


1 Adtech is leading in most countries, including Czech Republic, Germany, United States, United Kingdom and 130 other countries.

2 Adkontekst is leading in Poland, Kyrgyzstan, Mali and Burkina Faso.