Market Share by Top Websites

1 Adkontekst is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adwise is clearly lagging behind, losing to Adkontekst in all segments.

Websites Categories

1 Adkontekst has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, People & Society, Web Hosting and 165 other categories.

2 Adwise is leading in Social Sciences, Online, General Merchandise, Office Products and 3 other categories.


1 Adkontekst is leading in most countries, including Poland, United Kingdom, Germany, Russia and 53 other countries.

2 Adwise is leading in Bulgaria, Greece, Latvia and Portugal.