Market Share by Top Websites

1 Adkontekst is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, DirectRev is clearly lagging behind, losing to Adkontekst in all segments.

Websites Categories

1 Adkontekst has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, People & Society, Web Hosting and 155 other categories.

2 DirectRev is leading in TV & Video, Movies, Software, Technology News and 9 other categories.


1 DirectRev is leading in most countries, including Bulgaria, India, United States, Italy and 78 other countries.

2 Adkontekst is leading in Poland, Luxembourg, United Kingdom, Germany and 33 other countries.