Market Share by Top Websites

1 Adkontekst is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, DirectRev is clearly lagging behind, losing to Adkontekst in all segments.

Websites Categories

1 Adkontekst has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, People & Society, Web Hosting and 153 other categories.

2 DirectRev is leading in TV & Video, Movies, Software, Technology News and 12 other categories.


1 DirectRev is leading in most countries, including United States, India, France, Japan and 56 other countries.

2 Adkontekst is leading in Poland, United Kingdom, Russia, Germany and 25 other countries.