Market Share by Top Websites

1 Adkontekst is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, DoubleClick DART is still behind Adkontekst in all market share segments.

Websites Categories

1 Adkontekst has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, People & Society, Web Hosting and 101 other categories.

2 DoubleClick DART is leading in News & Media, Adult, Health, Computer & Electronics and 76 other categories.

Geography

1 DoubleClick DART is leading in most countries, including United States, Brazil, China, Serbia and 78 other countries.

2 Adkontekst is leading in Poland, United Kingdom, Netherlands, Norway and 19 other countries.