Market Share by Top Websites

1 Adkontekst is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Emediate is clearly lagging behind, losing to Adkontekst in all segments.

Websites Categories

1 Adkontekst has better usage coverage in more websites categories. Including Vehicles, Lifestyle, Arts & Entertainment, Games and 15 other categories.

2 Emediate is leading in Gambling, Business & Consumer Services, Law & Government, Reference Materials and one other category.

Geography

1 Emediate is leading in most countries, including Sweden, Finland, Denmark, Norway and 39 other countries.

2 Adkontekst is leading in Poland, India, Ukraine, Germany and 10 other countries.