Market Share by Top Websites

1 Rubicon Project is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Adkontekst is still behind Rubicon Project in all market share segments.

Websites Categories

1 Adkontekst has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, People & Society, Web Hosting and 100 other categories.

2 Rubicon Project is leading in News & Media, Chats & Forums, Sports, Travel and 81 other categories.


1 Rubicon Project is leading in most countries, including United States, France, Japan, Spain and 154 other countries.

2 Adkontekst is leading in Poland, Belarus, Iceland, Cambodia and one other country.