Market Share by Top Websites

1 AdLantis is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 DoubleClick DART is leading in Top 10K Sites.

Websites Categories

1 DoubleClick DART has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 164 other categories.

2 AdLantis is leading in Clothing, Reference, Maps, Aerospace & Defence and 6 other categories.

Geography

1 DoubleClick DART is leading in most countries, including United States, Brazil, China, Serbia and 84 other countries.

2 AdLantis is leading in Japan, Taiwan, Thailand, Hong Kong and 13 other countries.