Market Share by Top Websites

1 AdLantis is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Etology is clearly lagging behind, losing to AdLantis in all segments.

Websites Categories

1 AdLantis has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, News & Media, Internet & Telecom and 105 other categories.

2 Etology is leading in Adult, People & Society, Software, Movies and 11 other categories.

Geography

1 AdLantis is leading in most countries, including Japan, Taiwan, United States, Russia and 53 other countries.

2 Etology is leading in Brazil, Turkey, New Zealand, Morocco and 8 other countries.