Market Share by Top Websites

1 AdLantis is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Yahoo Advertising is clearly lagging behind, losing to AdLantis in all segments.

Websites Categories

1 AdLantis has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, People & Society, News & Media and 103 other categories.

2 Yahoo Advertising is leading in Finance, Investing, Software, Law & Government and 15 other categories.

Geography

1 AdLantis is leading in most countries, including Japan, United States, Taiwan, Russia and 57 other countries.

2 Yahoo Advertising is leading in Brazil, Bahrain, Slovenia, Serbia and 5 other countries.