Market Share by Top Websites

1 ADMAN is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Direct/ADVERT is clearly lagging behind, losing to ADMAN in all segments.

Websites Categories

1 Direct/ADVERT has better usage coverage in more websites categories. Including Arts & Entertainment, Jobs & Career, Computers Electronics & Technology, Science & Education and 10 other categories.

2 ADMAN is leading in Vehicles, News & Media, Sports, Lifestyle and 5 other categories.

Geography

1 Direct/ADVERT is leading in most countries, including Russia, Ukraine, Belarus, United States and 43 other countries.

2 ADMAN is leading in Greece, Cyprus, Macedonia, Czech Republic and 6 other countries.