Market Share by Top Websites

1 ExactTarget is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, ADMAN is still behind ExactTarget in all market share segments.

Websites Categories

1 ExactTarget has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Shopping, Email and 159 other categories.

2 ADMAN is leading in News & Media, People & Society, Social Network, Cooking & Recipes and 11 other categories.


1 ExactTarget is leading in most countries, including United States, United Kingdom, Australia, Brazil and 87 other countries.

2 ADMAN is leading in Greece, Cyprus, Bosnia and Albania.