Market Share by Top Websites

1 ADMAN is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, FLoC is clearly lagging behind, losing to ADMAN in all segments.

Websites Categories

1 ADMAN has better usage coverage in more websites categories. Including Vehicles, News & Media, Sports, Lifestyle and 18 other categories.

2 FLoC is leading in Food & Drink and Business & Consumer Services.

Geography

1 ADMAN is leading in most countries, including Greece, Cyprus, United States, Germany and 24 other countries.

2 FLoC is leading in Japan, United Kingdom, Belgium, Brazil and 4 other countries.