Market Share by Top Websites

1 Improve Digital is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, ADMAN is still behind Improve Digital in all market share segments.

Websites Categories

1 Improve Digital has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, Games and 95 other categories.

2 ADMAN is leading in News & Media, Social Network, Law & Government, Government and 18 other categories.

Geography

1 Improve Digital is leading in most countries, including Netherlands, Italy, Sweden, Spain and 68 other countries.

2 ADMAN is leading in Greece, Cyprus, Turkey, China and 2 other countries.