Market Share by Top Websites

1 ADMAN is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, LiftDNA is clearly lagging behind, losing to ADMAN in all segments.

Websites Categories

1 ADMAN has better usage coverage in more websites categories. Including News & Media, People & Society, Arts & Entertainment, Internet & Telecom and 79 other categories.

2 LiftDNA is leading in Financial Management, Search Engine and Relationships & Dating.

Geography

1 ADMAN is leading in most countries, including Greece, Germany, Great Britain, France and 40 other countries.

2 LiftDNA is leading in Tuvalu, Timor-leste, Estonia, Indonesia and 5 other countries.