ADMAN is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
ADMAN has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Business & Industry, People & Society and 66 other categories.
Open AdExchange is leading in Energy, Textiles & Nonwovens, Auctions, Office Products and one other category.
ADMAN is leading in most countries, including Greece, Cyprus, United Kingdom, Germany and 16 other countries.
Open AdExchange is leading in Denmark, Azerbaijan, Norway, Slovakia and one other country.