ADMAN is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
ADMAN has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Business & Industry, People & Society and 63 other categories.
Open AdExchange is leading in Sports, Office Products, Auctions and Textiles & Nonwovens.
ADMAN is leading in most countries, including Greece, Cyprus, Turkey, Germany and 18 other countries.
Open AdExchange is leading in Denmark, Norway and Portugal.