Market Share by Top Websites

1 Sanoma is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, ADMAN is clearly lagging behind, losing to Sanoma in all segments.

Websites Categories

1 Sanoma has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Business & Industry, People & Society and 74 other categories.

2 ADMAN is leading in Social Network, Finance, Law & Government, Soccer and 19 other categories.

Geography

1 Sanoma is leading in most countries, including Romania, Denmark, Finland, Lithuania and 45 other countries.

2 ADMAN is leading in Greece, Cyprus, Bulgaria, Kenya and 3 other countries.