Market Share by Top Websites

1 Tapad is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, ADMAN is still behind Tapad in all market share segments.

Websites Categories

1 Tapad has better usage coverage in more websites categories. Including Travel, Arts & Entertainment, Business & Industry, Accommodation & Hotels and 148 other categories.

2 ADMAN is leading in Social Network, Nursery & Playroom, Motorcycles, Conditions & Diseases and 5 other categories.

Geography

1 Tapad is leading in most countries, including United States, Japan, India, Germany and 85 other countries.

2 ADMAN is leading in Greece and Cyprus.