Market Share by Top Websites

1 DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdMarvel is clearly lagging behind, losing to DoubleClick AdExchange in all segments.

Websites Categories

1 DoubleClick AdExchange has better usage coverage in more websites categories. Including News & Media, Travel, Arts & Entertainment, Tourism and 70 other categories.

2 AdMarvel is leading in Mobile Developers, Humor, Computer & Electronics, Religion & Spirituality and 10 other categories.

Geography

1 DoubleClick AdExchange is leading in most countries, including Germany, United States, China, Turkey and 30 other countries.

2 AdMarvel is leading in India, Russia, Indonesia, Brazil and 8 other countries.