Market Share by Top Websites

1 DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdMarvel is clearly lagging behind, losing to DoubleClick AdExchange in all segments.

Websites Categories

1 DoubleClick AdExchange has better usage coverage in more websites categories. Including News & Media, Travel, Tourism, Business & Industry and 48 other categories.

2 AdMarvel is leading in Arts & Entertainment, Internet & Telecom, Humor, Health and 15 other categories.

Geography

1 DoubleClick AdExchange is leading in most countries, including United States, Germany, China, Turkey and 32 other countries.

2 AdMarvel is leading in India, Egypt, Indonesia, Russia and 9 other countries.