Market Share by Top Websites

1 DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdMarvel is clearly lagging behind, losing to DoubleClick AdExchange in all segments.

Websites Categories

1 DoubleClick AdExchange has better usage coverage in more websites categories. Including News & Media, Travel, Arts & Entertainment, Tourism and 54 other categories.

2 AdMarvel is leading in Internet & Telecom, Humor, Mobile Developers, Computer & Electronics and 12 other categories.

Geography

1 DoubleClick AdExchange is leading in most countries, including Germany, China, Turkey, Spain and 30 other countries.

2 AdMarvel is leading in United States, India, United Kingdom, Indonesia and 14 other countries.