Market Share by Top Websites

1 AdMarvel is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Open AdExchange is clearly lagging behind, losing to AdMarvel in all segments.

Websites Categories

1 AdMarvel has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, Health, People & Society and 28 other categories.

2 Open AdExchange is leading in Business & Industry, Shopping, Marketing & Advertising, Career & Education and 16 other categories.


1 AdMarvel is leading in most countries, including United States, India, United Kingdom, Indonesia and 32 other countries.

2 Open AdExchange is leading in Denmark, Sweden, Norway and Guatemala.