Market Share by Top Websites

1 Optimatic is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, AdMarvel is clearly lagging behind, losing to Optimatic in all segments.

Websites Categories

1 AdMarvel has better usage coverage in more websites categories. Including Arts & Entertainment, Health, People & Society, Internet & Telecom and 17 other categories.

2 Optimatic is leading in Business & Industry, Games, Online, News & Media and 14 other categories.


1 AdMarvel is leading in most countries, including India, Brazil, Viet Nam, Russia and 20 other countries.

2 Optimatic is leading in United States, Israel, United Kingdom, Netherlands and 12 other countries.