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AdMatic is leading in Top 10K Sites, Top 1M Sites and The Entire Web.
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BOOST SSP is leading in Top 100K Sites.
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AdMatic has better usage coverage in more websites categories. Including Science & Education, News & Media, Games, Community & Society and 19 other categories.
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BOOST SSP is leading in Adult.
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AdMatic is leading in most countries, including Turkey, United States, United Kingdom, Germany and 48 other countries.
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BOOST SSP is leading in Japan, South Korea, Taiwan, Mexico and 3 other countries.