Market Share by Top Websites

1 AdMatic is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, BOOST SSP is clearly lagging behind, losing to AdMatic in all segments.

Websites Categories

1 AdMatic has better usage coverage in more websites categories. Including Science & Education, News & Media, Games, Community & Society and 19 other categories.

2 BOOST SSP is leading in Adult.


1 AdMatic is leading in most countries, including Turkey, Germany, United Kingdom, United States and 42 other countries.

2 BOOST SSP is leading in Japan, China, Taiwan, Mexico and 2 other countries.