Market Share by Top Websites

1 MicroAd Compass is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdMatic is clearly lagging behind, losing to MicroAd Compass in all segments.

Websites Categories

1 MicroAd Compass has better usage coverage in more websites categories. Including Arts & Entertainment, Food & Drink, Games, Adult and 18 other categories.

2 AdMatic is leading in Science & Education and Law & Government.

Geography

1 MicroAd Compass is leading in most countries, including Japan, United States, Taiwan, South Korea and 50 other countries.

2 AdMatic is leading in Turkey, United Kingdom, Germany, Denmark and 20 other countries.