Market Share by Top Websites

1 is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 AdMeta is leading in Top 10K Sites.

Websites Categories

1 has better usage coverage in more websites categories. Including Business & Industry, Shopping, People & Society, Arts & Entertainment and 208 other categories.

2 AdMeta is leading in Social Sciences, Fishing and Birds.


1 is leading in most countries, including Germany, United Kingdom, Switzerland, Austria and 55 other countries.

2 AdMeta is leading in Poland, Spain, France, Russia and 49 other countries.