Market Share by Top Websites

1 AdMeta is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, BrandReach is clearly lagging behind, losing to AdMeta in all segments.

Websites Categories

1 AdMeta has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 114 other categories.

2 BrandReach is leading in Adult, Gay, Lesbian, & Bisexual, File Sharing, Addictions and 4 other categories.

Geography

1 AdMeta is leading in most countries, including Poland, Spain, France, Russia and 80 other countries.

2 BrandReach is leading in China, Turkey, Eritrea, Bulgaria and 4 other countries.