Market Share by Top Websites

1 Conversant Ad Server is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdMeta is clearly lagging behind, losing to Conversant Ad Server in all segments.

Websites Categories

1 Conversant Ad Server has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Shopping and 218 other categories.

2 AdMeta is leading in Extreme Sports.

Geography

1 Conversant Ad Server is leading in most countries, including United States, Great Britain, Germany, Canada and 146 other countries.

2 AdMeta is leading in Poland, Russia, Romania, Spain and 17 other countries.